App Store Promotional Text and Subtitle

App Store Promotional Text and Subtitle

The promotional text for your app is like a short message that shows at the top of your app's description on the App Store. It's a way for you to tell people about exciting things happening with your app, like special discounts or new features. The cool part is you can change this message anytime without needing to update the whole app. It's a handy way to keep users in the loop about the latest news or offers related to your app.

  1. Promotional Text: 170 characters long
    • The promotional text is a short, customizable section that appears at the top of your app's product page on the App Store.
    • It's a great way to highlight any current promotions, special features, or limited-time offers related to your app.
    • Keep in mind that the promotional text doesn't affect your app's search results, so use it for promotional messages rather than keywords.
    • To set up promotional text:
      • Open App Store Connect.
      • Go to the "App Information" section.
      • Find the "Promotional Text" field and enter your message (up to 170 characters).
  2. Subtitle: 30 characters long
    • The subtitle is a brief and informative line that appears just below your app's name on the App Store.
    • It provides additional context about your app and can be used to highlight key features or benefits.
    • Subtitles are limited to 30 characters, so it's important to be concise and impactful.
    • To set up a subtitle:
      • Open App Store Connect.
      • Go to the "App Information" section.
      • Find the "Subtitle" field and enter a brief, compelling description.

Keep in mind that these details might have changed, and it's essential to refer to the latest App Store Connect documentation or guidelines for the most accurate and up-to-date information. Always comply with Apple's guidelines to ensure your app's smooth submission and visibility on the App Store.